Housing and Real Estate
Overview
CIERTO supports production, management and distribution for the production of promotional materials like commercials, webpage and pamphlets. It also provides a platform for data sharing to the whole company. Thus, housing and real estate industry which has to manage large amount of property data is using DAM and PIM to keep and share the files properly.
By using DAM and PIM, it brought success promotional campaign and also a great profits to the companies. On the other hand, the cost also reduced exaggeratedly.
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Problem 01
Ineffective Management and Data Sharing of the Construction Information and Project Internally
The companies used to manage information separately. As a result, it was time-consuming to get the information for all the members and the flow of sharing was ineffective.
Best Choice 01Integration of DAM and PIM: Information Sharing in Project-based
The product information stored on PIM can be automatically mapped with the media assets stored on DAM. Each information and each project can be managed in bundle, which increased the effectiveness of data control.
Merit 01Construction Information and Project can be shared in the Whole Company
By using DAM and PIM, all the construction information and images can be stored on a single platform. the data is more organized, and it is much more easy to share the information internally and externally. Moreover, as the data can be easily access, it also reduced the time cost and streamline the workflow, which contributed to the increase in productivity.
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Problem 02
Difficult to Disclose Property Information to the Customers
As data was managed separately, it was difficult to search the data, and the company cannot provide suitable information to the customers quickly.
Best Choice 02Advanced Search Functions and Collection
CIERTO is a system with high searchability. Users can search any of the information written/added on a file, and use full-text search, metadata search and AI searches to hit the data more accurately.
Besides, users can also use "Collection (Bookmark)" Function to put the data they need in different volumes/folders into one place. If they need to have a business meeting, they can just use put everything is needed into the collection and show all the data promptly.
Merit 02Satisfy Customers' Request On Time
The property information is managed centrally now, and users can put technical terms and jargons as metadata and use it as a part of data search. The management system and searching system become more efficient.
As finding data is not a big issue anymore, users can now effectively show the necessary information to the customers without time lag. It brings satisfactions from the customers and a great success for their business.
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Problem 03
Security Risk for External Information Disclosure
Inadequate security measure brings risks for unproper use of data and violation of contract.
Best Choice 03Access Control And Security Measures
Admin can control the accessibility of the data and functions to provide permissions to users according to their needs. User permission and copyright control can be managed inclusively.
Furthermore, CIERTO also equipped with several security measures including 2FA and encryption.
Merit 03Highly-secured Environment for Disclosing Data to the External Stakeholders
With the strict but also flexible security measures, file sharing with both internal and external stakeholders became much more safe, and it also prevented fraudulent use of the data and maintain a positive image for the company.
Besides, 2FA and encryption contributes to a more secure network environment and management system.
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Problem 04
Time-consuming Data Conversion and Difficult to Reuse the Production
There were different creators for assets for different platforms. So it took time to get the data for each platform as the representative had to ask the every creator several times. Another problem was that the production usually cannot be reused as the format was unchangeable after edition.
Best Choice 04Batch Files Format Conversion
Users can convert the image format, size, resolution and colour space and have a transcode for the video directly on CIERTO without using other applications. Moreover, users can also save the format change setting, so they can create settings for each platform and distribute the production to every platforms at the same time.
Merit 04Quick Content Distributions for Every Platform
As all the format conversion can be done on CIERTO, users can convert image to the format they want for any purposes. And it dies not affect the format of the raw data, so the data can be reused anytime, which is important for effective data control.
On the other hand, video can also be transcoded into different format. YouTube video or movie for a webpage, all the style can be exported from CIERTO conveniently.
Case
We have customers from different industries and aspects.
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JCB Co., Ltd.
Having centralized management of promotional data and a brief monitor of in-house printed materials -
Toyoda Gosei Co., Ltd.
Improve Productivity and Quality by sharing the technical information globally -
Lotte Medipalette Co., Ltd.
Centralized Management for Product Information; Increase manage efficiency by integrating CMS